Card #1989 · Mailchimp Integrations Directory
Limited custom field synchronization in native integrations
The native integration lacks the ability to sync custom fields, which is vital for specific business purposes. This limitation forces users to build custom workarounds using third-party tools like Make to ensure necessary data ports over.
Pain score
0.53/ 1.00 · weighted product of four components
Reach0.50distinct authors (log-normalized)
Recency0.79freshness decay, half-life months
Engagement0.50upvotes + comments, normalized
Monetization0.50willingness-to-pay cues in evidence
§ Evidence — 2 verified quotes
the native integration doesn’t allow for custom fields which for my purposes, is vital
it’s still very limited on what fields can sync and that’s our main issue with it (need a lot of the fields that currently do not port over to MC)
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